United Way Fundraising Campaign

Campaign, Print

We worked with Blue Cross Blue Shield of Massachusetts Corporate Citizenship this year to develop fresh new creative for their annual fundraising campaign with United Way of Massachusetts Bay and Merrimack Valley. We guided their team in developing the concept “Put Yourself in Our Shoes”, which speaks to the diversity of people who benefit from BCBSMA’s company fundraising for United Way.

Services
Concept Development
Campaign Ad Design