The Women’s Funding Network brought us back for a second project with them—this time to brand, design, and build a custom resource and social website for women in business.

We facilitated a 4-day Discovery sprint in San Francisco to help them define a vision statement and UX strategy for the website, outline product feature priorities and content, and set the creative direction. We also facilitated user testing for product names, design, and usability. The product outcome was a brand that serves women who face barriers in business, and a membership platform built on WordPress with BuddyPress.